Are users' ratings on TripAdvisor similar to hotel categories in Europe?

European countries do not have the same hotel classification system. Therefore, the criteria and requirements used to assign star ratings to hotels do not concur among the different countries. There have been some criticisms about the way hotel stars are assigned, because the requirements do not nec...

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Detalles Bibliográficos
Autores: Martín Fuentes, Eva, Mateu Piñol, Carles, Fernàndez Camon, César
Tipo de recurso: artículo
Fecha de publicación:2018
País:España
Repositorio:Repositori Obert UdL
OAI Identifier:oai:dnet:.___________::161758d608bf578c876854317392e248
Acceso en línea:https://doi.org/10.6018/turismo.42.13
http://hdl.handle.net/10459.1/65357
Access Level:acceso abierto
Palabra clave:eWOM
UGC
TripAdvisor
Hotel classification system
Big Data
Descripción
Sumario:European countries do not have the same hotel classification system. Therefore, the criteria and requirements used to assign star ratings to hotels do not concur among the different countries. There have been some criticisms about the way hotel stars are assigned, because the requirements do not necessarily match the quality of service offered. Technical criteria such as infrastructure and room dimensions are taken into account, but users do not perceive them although these have nothing to do with the satisfaction. This study aims to determine whether the hotel category of about 80,000 hotels in 9 different European countries on TripAdvisor is related to customer satisfaction, measured from the point of view of the user ratings on this site. The one-way ANOVA test shows that there are significant differences between the average ratings of the hotel category, except in the classification of 1-star and 2-star hotels from most countries analysed that behave similarly, and 1-star and 3-star hotels from Austria, Greece, Portugal, Spain and UK that are ranked similarly..